Ping Data wins CeBIT PitchFest 2018


CeBIT Australia 2018 came to an exciting close with PitchFest 2018. Ten worthy finalists (from 40 entrants) pitched their tech-related start-up ideas to the panel of expert judges: Adam Cook, Investment Associate, AirTree Ventures; Bradley Delamare, Chief Executive Officer, Tank Stream Labs; Rohen Sood, Investment Manager, Reinventure; and Noga Edelstein, Co-Founder, UrbanYou.

As well as the prestigious title of PitchFest 2018 Winner, at stake was a first prize valued at $20,000, kindly provided by CeBIT Australia, Vodafone, Norton Small Business, Alibaba Cloud, Tank Stream Labs and TIE Sydney. And most valuable of all to the winner is the ongoing support and mentorship, plus priceless exposure to the business world.

Each finalist made their pitch to a packed house, filled with enthusiastic supporters and excited onlookers. Nerves were jangling, but the four-minute presentations were polished, informative and inspiring, showcasing the innovation and ingenuity that characterises Australia’s burgeoning start-up sector.

Despite the quality of all finalists, in the end, the judges whittled the 10 down to a final three.

In third place...


This “original literacy platform” aims to address the fact that literacy standards are falling in Australian schools. In fact, 25% of students fail to meet the minimum literacy requirements.

WIth Littlescribe, not only can children turn their own handwritten and illustrated stories into books, they can also improve literacy skills as they do it. The app encourages children to find their own errors. Founder and CEO, Jenny Atkinson, calls it a “brains on” approach.

Littlescribe enables you to do just that – to write and draw an original landscape, then snap and collate pages before publishing the book via the Littlescribe app. Taking it further, students can create an account and join book clubs.

Designed to encourage literacy skills and story sharing, both at school and at home, the app appeals to teachers and parents alike, and offers packages accordingly.

Just two years old, the organisation has already hit some major milestones (including 30 schools onboarded in just six weeks), but says the real opportunity lies in reaching 2.1 million Aussie kids, and a total 1.2 billion children worldwide.

“Too much technology is part of the problem, but it absolutely has to be part of the solution,” says Jenny, highlighting the importance good handwriting is when it comes to developing literacy skills.

In second place...


BenchOn’s Tim Walmsley calls his start-up “a B2B talent mobility platform that matches your short-term contract requirements to the hidden talent inside Australia’s best companies”.

Managing capacity in a business is an age-old problem that impacts profitability as well as revenue growth in equal measure. It is a problem felt by most businesses, with underutilisation estimated to cost Australian businesses $305 billion per year.

BenchOn hopes to change this. Focused on solving the problem of employee underutilisation, BenchOn provides an online b2b platform solution to manage the peaks and troughs of the business cycle in a new sharing-economy kind of a way.


By helping one business quickly match idle staff from other businesses with current short-term contract opportunities in theirs! Complete with ways to protect from conflicts of interest and employee poaching, could BenchOn have found a solution to an age-old problem?

We think so. With $50million of contracts already processed, and over 300 corporate clients covering 10 industries, it seems BenchOn is already well on its way.

And the PitchFest 2018 Winner is...

Ping Data

pingdataPaul Weingarth, Founder of Ping Data, wants to rid the world of paper receipts! He wants to put an end to the transaction – and there are at least 300 billion of them every year – and instead create the start of a relationship.

Because as essential as they have become in modern times, paper receipts are actually quite last century. They occupy space in your wallet, can easily be lost and are a general pain for both customers and retailers.

Ping Data aims to change all that, through the PingReceipt. It works by digitally capturing receipt data from customer payments, which creates a digital receipt. This is then matched to the transactions in a user's banking app, and becomes immediately viewable and retrievable.

For customers, this means never losing a receipt again (not to mention having a much easier time with tax returns). Flexible storing options also make it simpler to see what you’ve spent.

For merchants, it means offering customers an “auto-magic” experience via faster transactions. The app also provides retailers with a better way to engage with customers through targeted and personalised offers, and gain insights using a smart approach to feedback gathering.

Congratulations to Paul and the whole team at Ping Data – a worthy winner.  Join us at PitchFest 2019 for the next exciting round!

If you’ve been inspired to create a start-up but would like to get some more tips, our How to launch a start-up e-book can help. Download it today.

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